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A Nobel Prize winning discovery in Biomedicine. One drop to ignite the metabolism of skin cells, one stroke for five natural skin repairing and revitalising effects. Anti-ageing, hydrating, rejuvenating, brightening, and soothing all at once. The natural ageing process, coupled with elements like environmental pollution, stress, lack of rest and other internal and external factors can cause skin imbalance. This results in diminished vitality of skin cells, resulting in the slowing down of skin metabolism and accumulation of internal waste and toxins. Without ample care, premature ageing indicators such as dehydration, dullness, fragility, loss of elasticity, and wrinkles will quickly surface. To help ignite cell metabolism, EVOLCARE took inspiration from a discovery awarded the Nobel Prize in Biomedicine— Autophagy — and developed Detox The EVOLCARE Essence (Detox Black Tea Yeast Essence) to accelerate the cell detoxification mechanism from the base to illuminate skin cells. Naturally ...

NIVEA, the World’s No. 1 skincare brand hosted a “NIVEA Luminous Skin Journey” celebratory event with one hundred NIVEA well known celebrities and beauty influencers who are the NIVEA LUMINOUS⁶³⁰ users today. Amongst the one hundred attendees at the event are celebrity beauty KOLs Yana Samsudin, Emma Maembong, Elfira Loy, Mayho and Miko who took to the stage to share their own victory stories of how the World’s No.1 Anti Dark-Spot Serum helped them overcome their deep rooted dark spots. Over 100 beauty influencers and celebrities celebrated the victory of NIVEA LUMINOUS⁶³⁰ as a trusted innovation that is effective against dark spots at the NIVEA Luminous Skin Journey Event. Local singer Atilia Haron performs 2 NIVEA songs that showcases what the brand stands for and how NIVEA is a brand that cares and celebrates women empowerment. Speaking at the event, Mr. Ng Hock Guan, Country Manager of Beiersdorf Malaysia & Singapore thanked the guests for believing in NIVEA and trustin...

The beauty brand is on track to build closer ties with Gen Z through content and social commerce Maybelline New York, part of the L’Oreal Group, the number 1 Cosmetic brand in Malaysia, officially goes live on TikTok Shop with daily live shopping hosted on the platform. Maybelline Marketing Director Julian Tan said, “TikTok has become an essential instrument in the marketing toolbox to keep our brand top-of-mind and close to customer’s hearts. As the app has become the primary search engine for Gen Z’s hunt for new trends & content, it is imperative that we keep closely connected and relevant to its target audience.” Momentum Commerce, an eCommerce enabler and TikTok Shop Partner is the official eCommerce agency for the brand and is tasked to drive brand engagement, customer loyalty and online shopping for Maybelline through meaningful content alongside daily livestreams. Momentum Commerce Chief Executive Officer Hans-Peter Ressel said, “It is our honour to work with the biggest be...

Formulated with high-quality youth restoring ingredients including bird’s nest amino acid NUTOX expands its range with the NUTOX Advanced Youth Restoring Micro Active Essence and Serum formulated with a revolutionary micro active system and premium ingredients including bird’s nest amino acid to promote cell regeneration and collagen production. Everyone should embrace the passage of time and live life to the fullest with no regrets instead of worrying over your complexion's youthfulness. With NUTOX, Malaysia’s leading skincare brand, you have the power to slow time and achieve smooth, hydrated and supple skin with just two must-haves – the all-new NUTOX Advanced Youth Restoring Micro Active Essence and Serum! Formulated with key ingredients that promote cell regeneration and collagen production, the NUTOX Advanced Youth Restoring Micro Active range boasts a superior technology with Micro Active System - a new breakthrough technology that delivers precious micro targeted activ...

The product line has been revamped to cater to the demands of the Gen Z consumers who are conscious beauty shoppers Nanowhite, the leading brightening skincare specialist under parent company Tohtonku Sdn Bhd, has relaunched its young adults acne skincare line, Nanowhite Fresh, with 100% natural ingredients while being sustainable, eco-friendly, vegan and cruelty free. Guests at the Media launch of Nanowhite Fresh Tohtonku Sdn Bhd Executive Director Jasper Lim said, “As we constantly look to evolve, we are inspired by Generation Z and their mission to make the world a better place. They are the most conscious and discerning consumers to-date and after listening to their demands, we revamped our product line to be as ethical, sustainable and close to nature as possible.” Jasper Lim The latest Nanowhite Fresh range is made specifically for young adults between the ages of 16 to 21 to help them tackle the challenges of acne-prone skin. It is formulated with 10X more vitamin C than other...

NIVEA, the World’s No. 1 skin care brand was present today at the 17th Piala Seri Endon 2022 Annual Batik Design Competition as the official skin care partner for the event. Held at Kuala Lumpur Convention Centre (KLCC), the highlight of the day was when NIVEA once again received the honour of Her Majesty Seri Paduka Baginda the Raja Permaisuri Agong Tunku Hajah Azizah Aminah Maimunah Iskandariah Binti Al-Marhum Al-Mutawakkil Alallah Sultan Iskandar Al-Haj’s presence at their booth. Her Majesty Raja Permaisuri Agong reaffirms her love for NIVEA products and has been using it since young during her visit to the NIVEA booth at the 17th Piala Seri Endon 2022 Annual Batik Design Competition. NIVEA’s line of skin care products is not new to the humble and down-to-earth Raja Permaisuri Agong, who back in 2019 melted the hearts of Malaysians when Her Majesty shared her love for NIVEA products. “Her Majesty’s affirmation of NIVEA is such an honour for us; Her Majesty shared that she has be...

Tohtonku and Watsons unite to bring the affordable collection of salon-quality brand ‘Kristin Ess Hair’, to every Malaysian woman across the country and the chance to create ‘perfectly imperfect hair’. After successfully launching in the U.S., Kristin Ess Hair is taking the next step by expanding its presence in Asia and will now sell exclusively at Watsons Malaysia, in stores and online. From L-R: Watsons Senior Trading Manager Carrol Tan, Tohtonku Sdn Bhd Alternative Director Kelvin Lim, Watsons Trading Director Thoren Tan, Tohtonku Sdn Bhd Executive Director Jasper Lim, Watsons Managing Director Caryn Loh and Tohtonku General Manager (Malaysia & Singapore) Patrick Ee With twenty-two years of expertise as a top hairstylist and colourist, along with her intimate insight into what products are required to create the most beautiful hairstyles, Kristin developed a range of cleansers, conditioners, serums, and hair masks, which will help you achieve your daily hair goals. Patr...

NUTOX Renewing Treatment Moisturising Essence and Ampoule provides an instant, lasting glow with 72 hours of hydration Pop culture trends come and go, but a trend that has taken the world by storm has got to be the Korean wave craze! With young Malaysians now returning to the office and universities in an effort to adapt to the endemic phase, NUTOX – Malaysia’s leading anti-aging skincare brand – is kicking off a K-pop-inspired thematic campaign to help Malaysians unlock hydrated, glowing skin with their NUTOX Renewing Treatment range. From left to right: Ashley Sin, Marketing Manager, Tohtonku Malaysia, Patrick Ee, General Manager, Tohtonku Malaysia and Singapore, Jasper Lim, Executive Director, Tohtonku Malaysia and Singapore, and Kimberley Koh, Brand Manager, Tohtonku Malaysia at the NUTOX Get-Set Glow Pop-up at Mid Valley Megamall, KL. NUTOX’s Get-Set, Glow campaign kickstarts with a bespoke K-pop-inspired music video with the same name, taking you on a journey to get that ins...

To mark the start of Springtime skincare, Evolcare presents its first product lineup of 2022, the Biotics Series of Toner, Serum and Cream, formulated with microbiome-restoring probiotics, prebiotics and bioactive properties. The products address the skin issues brought upon by irritation from environmental damage, external aggressions, and long-wearing face masks. Combined together, these factors compromise skin’s stability, resulting in unpredictable and sometimes chronic aggravations like irritation, inflammation and acne. Packed in Evolcare’s signature unidose packaging, the Biotics comes in a key palette of white with muted colours, marking the elegant refinement centred around the collection. Made in Switzerland, The Biotics Series supplements the basic skincare routine, starting with the “Harmony” Revitalising Toner. Guided by the promise to restore balance to the skin, the toner delivers protection and promotes wellbeing of the skin’s ecosystem, with Fig Extract and Alpine Rose...

Introducing Cetaphil Optimal Hydration, a Hydration Skin Care line that delivers lasting 48-hours hydration   Credit: Freepik Cetaphil is known for its long and proven record of providing skincare solutions with strong dermatological and medical heritage. Delivering only the best to consumers, Cetaphil, a trusted brand for seven decades, is introducing its Optimal Hydration range, delivering lasting 48-hour hydration. With over 70 years of sensitive skincare expertise, and the number 1 Dermatological Skincare Brand in Malaysia, Cetaphil understands that there is a need for dynamic hydration process within the skin for optimal hydration with that the new Optimal Hydration range provides 48-hour hydration that will improve the overall quality of skin. The range contains an innovative combination of Hyaluronic Acid that deeply replenishes moisture and HydroSensitiv™ Complex, a complex of moisturizing ingredients and soothing blue daisy that will help to deeply hydrate and soothe sensi...

LAC enters 2022 with innovative and proven products to improve consumers’ health and wellness International health and wellness supplement brand LAC, short for Leader in Antioxidative ControlTM, will be introducing more innovative health and wellness products in 2022 to Malaysian consumers both online and through its 67 retail stores across the country. Founded with the aim to deliver happiness through great health, LAC takes a holistic approach to wellness, developing products with scientifically-based formulas that harness the strength in eastern wisdom and western technology to keep you looking and feeling great at any age. Having established a global presence since 1997, LAC’s reach includes Singapore, Malaysia, Taiwan, Philippines, China, Japan, Vietnam, Myanmar, U.S., Central & South Americas, and the Middle East. Currently, there are more than 120 LAC branded stores in Malaysia and Taiwan. LAC stringently sources ingredients from around the globe such as U.S., Japan, France,...