W Kuala Lumpur Appoints Volker Burth As Its New General Manager

Sets the pulse for the team of hospitality disruptors by re-energizing the sought-after W experience with its innovative Whatever/Whenever philosophy



Marriott International, Inc. has announced the appointment of Volker Burth as its General Manager for W Kuala Lumpur replacing Christian Metzner who has moved to W Singapore – Sentosa Cove. W Kuala Lumpur made its debut in July 2018 – marking it the brand’s first foray into Malaysia.

Volker who is no stranger to the hospitality industry with 17 years under his belt is a well-rounded, passionate hotelier with five-star and luxury background in hotel operations management. Known as a hands-on and strategic leader with drive for excellence through enthusiasm and positive can do attitude, Volker will lead a band of disruptors ready to steal the scene as they deliver an infectious and electrifying experience to guests.

Dedicated to building strong teams within an organization and striving a proactive and guest focused style of leadership, Volker thrives with developing exceptional talents and bring their potentials to shine. Throughout the years his expertise in blending in various cultures and continents, Volker began his hospitality career with InterContinental Hotels Group completing assignments in Germany and United Kingdom. He then joined the Sheraton Hotel, Jeddah, Saudi Arabia as Director of Food & Beverage in 2012 and subsequently moved to the flagship properties at Sheraton on the Park, Sydney, Australia and W Bangkok, Thailand.

Born from the bold attitude and 24/7 culture of New York City, W Hotels, disrupted and redefined the hospitality scene for over two decades. Trailblazing its way around the globe, with nearly 60 hotels, W has defined expectations and breaking the norms of traditional luxury wherever the iconic W sign lands. With a mission to fuel guests’ lust for life, W ignites an obsessive desire to soak it in, live it up and hit repeat.

Volker Burth
One the most dynamic and fastest growing cities in the world, Kuala Lumpur is a key hub for both business and leisure travel, additionally the hospitality industry is seen gearing up for a recovery, although the COVID-19 pandemic has changed the way people travel, Volker is optimistic for a full recovery for the county, industry and the hotel.

Volker commented about his recent appointment, “I was fortunate to have been able to grow and travel in an industry for which I have a passion since an early age. Since joining the W Brand 6 years ago, being able to now take on the role to lead a young, vibrant and talented team is a dream come true and I am honoured to lead the team here at W Kuala Lumpur the most trendsetting hotel in town.”

Aiming to deliver an unexpected and exceptional stay for all guests and disruptors in town, the newly appointed General Manager will continue to bring the W culture and values that aren't just words; they've become a proud way of doing good business, as well as lead the formulation and implementation of strategies to deliver product and service excellence whilst building the loyal Brand know to bring What’s New and What’s Next. “It will be my mission alongside this great team to enhance the property's reputation as a leading accommodation of choice in the heart of the Golden Triangle,” he said.

Growth and development of the hotel are top of Volker’s priorities with the hotel set for its fourth year running re-opening post pandemic he promises to continue to inject the energy and never stop attitude into its associates and into the city while continuing the fantastic work by Christian Metzner since 2018 during the opening of W Kuala Lumpur.

“We want to also continue to bring guests closer to the music, design, fashion and fuel (the brand’s take on fitness and healthy lifestyle) scenes in Kuala Lumpur while providing insider access to what’s new/next and our signature Whatever/Whenever® service, delivering whatever guests want, whenever they want it, in this incredible city,” added Volker.