SALA Launches New Burger Belacan

The spicy new addition takes a spin on burgers for a limited time in conjunction with Merdeka

L-R (Hishamuddin bin Abdul Halim, Head of Operations, Ser Vegano Sdn Bhd; Fauzi Hussein, Founder & Director, Ser Vegano Sdn Bhd; Syaffiq Ali, Development & Marketing Manager, Berjaya Food International)

Aside from flavour, customers can also expect a surprising mouthfeel of different textures, including a crispiness from the fresh coral lettuce, crunchiness from deep fried tortilla chips to the soft and pillowy texture of the bun.

SALA is redefining the plant-based food category in Malaysia by introducing the spiciest burger their customers has ever seen – the new SALA Burger Belacan. Not only is the burger a treat for the taste buds, but it’s also completely meatless! The alternative meat experts at Phuture Food’s provides the patty that is used for this burger to create a mouth-watering, rich flavour and buttery tenderness that closely mimics the meat burgers that most would be familiar with.

SALA Burger Belacan. The burger truly celebrates the quintessence of being a Malaysian on loving all things local, especially for the adventurous foodies.

The burger truly celebrates the quintessence of being a Malaysian on loving all things local, especially for the adventurous foodies. Aside from flavour, customers can also expect a surprising mouthfeel of different textures, including a crispiness from the fresh coral lettuce, crunchiness from deep fried tortilla chips to the soft and pillowy texture of the bun.

Everyone who attended were treated to building their own Burger Belacan and showing them off to the camera.

Bring back good memories with every crunchy, flavoursome bite of SALA's special vegan Burger Belacan, paired with Phuture Food’s beef patty that is uniquely cooked in an air fryer to ensure that the juices of the burger is locked in so that every bite is always satisfying. Available from 3 August for a limited time only, in conjunction with our national day holidays, only at SALA restaurants in Malaysia, except Sala Avenue K.