Vuse Unveils Global Platform Paving the Way for Rising Stars in Music and Art

Vuse Street Covers presents Zamaera’s “Big Fish” single release and worldwide music video premier.

Vuse Street Covers, a global platform that uncovers the most exciting underground city scenes in music and art, has officially launched on-ground in Malaysia with a bang. The premiere for the music video "Big Fish" is a celebration of local talent and creativity, featuring a collaboration between Malaysian rap artist Zamaera and Malaysian producer Daaliah.

Zamaera performs her new single Big Fish during the launch of Vuse Street Covers, a global platform that uncovers the most exciting underground city scenes in music and art.

This unique platform, which was started last year in 5 countries including UK, Spain, Dubai, Colombia, and South Africa as part of Vuse’s 10-year anniversary, unearths and spotlights musicians operating outside of the mainstream and partners them with local artists to propel these rising stars to the height of their talent.

With the launch of Vuse Street Covers in Malaysia last December, Vuse has selected two local talents, Zamaera, a rap artist, and Lowkey, a graffiti artist, to drive the story of Vuse Street Covers as a platform to uncover rising talents locally and give them a stage to shine on.

Zamaera (left) and Lowkey at the launch of Vuse Street Covers. Vuse selected local rap star Zamaera and acclaimed graffiti artist Lowkey to drive the story of Vuse Street Covers as a platform to uncover rising talents in music and art.

Zamaera and Lowkey has kickstarted the collaboration, sharing stories about their local creative scenes and inspirations influencing the music and art they create. Together, they will continue to explore the instrumental role the Malaysian streets play in the culture and the influence they have on the creative process, uncovering the rich history between music and art – where true creative alchemy happens.

Zamaera’s latest single, "Big Fish," explores the theme of breaking out of one's comfort zone. Written and composed by Zamaera and Daaliah, the song addresses the challenges of feeling like a "big fish in a small pond" and the desire to venture beyond familiar boundaries.

Zamaera (right) and Daaliah at the Vuse Street Covers launch event. The two put up an energetic performance at the launch of Vuse Street Covers and premiered Zamaera’s music video for her latest single, Big Fish, to a pumped up crowd.

The song draws inspiration from the UK's early 90s electronic house music sub-genre called 'Garage.' Zamaera aims to bring a fresh perspective to Malaysian music by infusing elements of this influential genre.

As part of Vuse Street Covers ongoing commitment to the Malaysian music and art scene, there is a series of events and opportunities for fans to meet and be entertained by the musician as well as the artist discovered on the platform.

Fans can follow Zamaera and Lowkey’s journey and discover how they can be part of Vuse Street Covers in Malaysia through social media via the Vuse Street Covers Instagram and YouTube channels, or search their favourite social media platforms for these hashtags: #VuseStreetCovers, #VuseStreetCoversMY and #VSCxBigFish.