Showing posts with the label Gen Z mental health

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LG’s “Radio Optimism” Uses Music to Make Life Feel Good Again

When AI Meets Music: LG’s “Radio Optimism” Is All About Real Connection Feeling disconnected even while scrolling for hours? You’re not alone. That’s exactly what LG wants to fix with its new global campaign and they’re using music to do it. LG Radio Optimism is the brand’s latest move to bring good vibes back into the digital world. It combines music, AI, and emotional connection to help people reconnect in real life beyond likes, shares and passive scrolls. The mission? Make “Life’s Good” feel good again. Why This Campaign Hits Different Let’s be real many of us are online 24/7 but still feel kinda… alone. According to a global study by LG, here’s what’s happening: 68% say it’s harder to make real friends 1 in 3 had one or fewer deep connections last month 8% had zero meaningful moments with anyone That’s not just sad, it’s a wake-up call. How “Radio Optimism” Works Think old-school radio but powered by Gen Z tech. Here’s what makes this campaign cool: 🎶 Create your...

Malaysia’s Suicide Reporting Guidelines Gain Global Spotlight

Malaysia’s Suicide Reporting Guidelines Get International Recognition Kuala Lumpur to Vienna,  Malaysia’s efforts to promote ethical reporting around suicide just received global validation. The Guidelines for Ethical Reporting and Sharing of Suicide Related Content , developed by the Communications and Multimedia Content Forum of Malaysia (Content Forum) , were featured at the IASP World Congress 2025 in Vienna, Austria. Out of 700 global submissions, Malaysia’s guidelines stood out for being inclusive, practical, and co-created with the very people who create and share content, journalists, mental health experts, and content creators. Why It Matters for Gen Z Content Creators If you’re part of the media, influencer world, or even just active on TikTok and IG, this initiative directly connects to how content affects real lives. Malaysia’s guidelines aim to: 🧠 Reduce the risk of harm when discussing or sharing suicide-related content 🗣 Involve creators and journalists in...