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Zulfadli Bin Yusmar

The Biggest Relaunch from Johnson’s® baby Unveils Its Upgraded Gentle Care for Malaysian Babies Beyond Their First 12 months

Johnson’s® baby, the World’s No. 1 [1] baby and kids’ care brand, unveiled its biggest relaunch in recent years through a local bespoke campaign titled #SelamanyaSiManjaAnda, celebrating the enduring bond between parents and their children, while introducing its newly evolved product ranges designed to provide proven gentle care beyond a baby’s first 12 months. While the world measures children in years, parents measure their precious ones in months from day 1 of birth, their very first bath to every cuddle, every milestone, and every growing step. After all, no matter how much they grow, they will always be their parent’s babies. From left to right: Ms. Chong Wei Sin, Sales Director of Kenvue Malaysia & Singapore, Siti Saleha, Malaysian Actress & User of Johnson’s® baby, Ms. Ulli Zillner, General Manager of Kenvue Malaysia & Singapore, Ms. Frances Anne Velante, Head of Marketing of Kenvue Malaysia & Singapore, Pauline Tan, Malaysian Actress & User of Johnson...
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Johnson’s® Turns Playtime to Bonding Time

Protecting Families for the Joy of Uninterrupted Playtime   Johnson’s ® , a trusted household name with more than 125 years of heritage and the World’s No. 1* brand in baby and kids’ care, is bringing back its iconic Johnson’s ® PlayDays Campaign to inspire Malaysian parents to embrace more playtime and less screen time. With customised activities created for both parents and kids, the campaign encourages families to explore, learn, and bond through active play while staying clean and feeling fresh all day.   The campaign highlights the essential role of play in a child’s development, not only as a source of fun but also a way to nurture creativity, social skills, problem-solving abilities, and family connections. With the year-end holidays bringing more messy play, festive eating, and frequent travel, Johnson’s ® helps parents turn everyday routines into playful bonding moments, giving kids the freedom to explore while staying clean, fresh, and protected all da...
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