Fashion Meets Comfort at KL Fashion Week Laurier Malaysia made a bold return to KL Fashion Week 2025 , debuting its “Experience Zero Feeling” campaign in style. As the Official Feminine Care Partner, Laurier teamed up with local fashion label What To Wear (WTW) to show that comfort and confidence can rule the runway. At the heart of the showcase? The Laurier Super Slimguard , a pad so thin and discreet it empowers women to move with freedom, even on their period. Laurier x What To Wear: Fashion With Purpose The runway segment featured 10 curated looks by What To Wear , opened by Sandra Lim , Miss Universe Malaysia 2024 and Laurier’s newly announced Brand Ambassador. The collection embodied the Experience Zero Feeling theme: Effortless style Unrestricted movement Contemporary femininity with confidence Designer Melanie Kee , founder of What To Wear, said the collaboration was about “marrying comfort and confidence to reflect the spirit of the modern woman.” Sandra Lim Tak...
