The first public activation marks the start of a year-long campaign: “Kopi Pekat, Tak Manis Sangat: Feveret Syafiq Following the official announcement of Syafiq Kyle as Kopiko’s brand ambassador earlier this month, Malaysia’s leading coffee brand has now brought the partnership to life with its first consumer activation at AEON Wangsa Maju on 23 August. The event marked Syafiq’s highly anticipated first public appearance with Kopiko, officially inaugurating a bold year-long campaign titled “Kopi Pekat Tak Manis Sangat: Feveret Syafiq.” For Syafiq, this ambassadorship is more than just a collaboration, it’s personal. A long-time fan of the brand, Syafiq’s connection with Kopiko began in his childhood with Kopiko candy, and today continues with his favourite, Kopiko Macchiato. This coffee drink boasts a thick consistency, rich and intense aroma with the right amount of sweetness that perfectly reflects his own preference, and now one he shares proudly with Malaysians. ...
