100PLUS and Netflix’s Physical: Asia unite to celebrate strength shaped by performance, fuelled by electrolytes, and driven by the grit that defines Asia. 100PLUS, Southeast Asia’s leading isotonic beverage brand from Fraser & Neave Holdings Bhd (“ F&NHB ”), has announced a regional collaboration with Netflix’s Physical: Asia , spotlighting 100PLUS PRO, a high-performance hydration drink designed to support active lifestyles across Singapore, Malaysia, and Thailand. This partnership brings together two champions of endurance and resilience, inspiring everyday athletes and achievers to “Unlock their 100” and rise stronger through peak hydration and recovery. “This collaboration is more than a natural fit; it’s a powerful alignment of values,” said Celine Tan, Director, Group Marketing at Fraser and Neave, Limited . “ Physical: Asia celebrates resilience, endurance, and the relentless pursuit of excellence, qualities that also embody 100PLUS. As the r...
