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Pos Malaysia Berhad ("Pos Malaysia"),
the nation's leading post and parcel service provider, is proud to announce the launch of an exclusive
limited-edition sneaker collection in collaboration with local footwear brand SNIIKA, marking the
first collaboration of its kind between two homegrown brands.
The exclusive sneakers, priced at RM130, is available for pre-order from 25 August to 12 September 2025, with orders ready for collection starting 25 November 2025. Customers can pre-order the limited-edition sneakers online at https://shop.pos.com.my/ or visit any Pos Malaysia outlet nationwide during the pre-order period.
The collaboration celebrates
local creativity and craftsmanship while supporting homegrown talent in Malaysia's growing fashion
industry. This partnership embodies the spirit of #LokalSapotLokal (Local Support Local),
reinforcing Pos Malaysia's commitment to championing Malaysian-made products and fostering
collaborations that keep local talent and businesses at the forefront.
This innovative project first
sparked earlier this year during an employee’s one-on-one session with Pos Malaysia's Group Chief Marketing,
Communications and Sustainability Officer, Fiona Liao. During the conversation, a bold vision
was shared to reimagine Pos Malaysia beyond
stamps and traditional campaigns and bring its iconic identity into the
world of fashion and creativity. Fiona’s
enthusiastic response, “Let’s do it!”,
set the wheels in motion. That vision has
now become reality with the launch of Pos Malaysia x SNIIKA — the
first-ever Pos Malaysia shoes.
The design showcases a custom colourway inspired by Pos Malaysia’s signature red, white, and blue, breathing new life into the brand with a fresh, stylish twist. This milestone project embodies the passion and creativity at the heart of the company’s #DriveInnovation spirit. It represents a meaningful step in the company’s journey to embrace fresh, imaginative ideas, while honouring the rich legacy and heritage of the brand that Malaysians have cherished for generations. By choosing to collaborate with SNIIKA, a proudly Malaysian brand, Pos Malaysia demonstrates that world-class design and quality can be found right here at home, proving that supporting local doesn't mean compromising on excellence.
This project also represents the company’s' commitment to supporting local brands and celebrating meaningful collaborations, bringing together Pos Malaysia's retail expertise with SNIIKA's innovative design approach. Through this #LokalSapotLokal initiative, both brands aim to inspire other Malaysian companies to seek partnerships within the local ecosystem, creating a ripple effect that strengthens the entire Malaysian creative and business landscape.
At Pos Malaysia, we are passionate about building trust to connect lives and businesses for a better tomorrow. This collaboration with SNIIKA exemplifies our dedication to connecting with Malaysia's creative community and supporting local businesses to thrive.
SNIIKA, recognised for its quality craftsmanship and distinctive design aesthetic in Malaysia's footwear scene, brings its signature style to this exclusive release, creating a highly anticipated collectible for sneaker enthusiasts and supporters of local fashion.
