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How many times have you wanted to try something new, only to talk yourself out of it? Maybe it's joining a fitness class, picking up a new hobby, taking on a challenge or simply saying yes to an opportunity that feels a little outside your comfort zone. Sometimes, the hardest part isn't the challenge itself. It's finding the confidence to begin. That's the idea behind Spritzer ION , the latest addition to Spritzer's beverage portfolio. The Malaysian brand has introduced a new isotonic water formulated with electrolytes, alongside a campaign called ON-JE! that encourages Malaysians to stop overthinking, embrace new experiences and take that first step. Available in Original and Lime , Spritzer ION is made with Spritzer water and offers another option for everyday refreshment and hydration, whether you're at work, exercising or enjoying your favourite activities. ON-JE! to new beginnings: (From left) Brand Ambassador Aedy Ashraf; Shiao Chan, Head of Mark...

Ever had one of those days when you're craving a proper steak, but the thought of sitting down for a full steakhouse meal feels like too much effort? You want something rich, savoury and satisfying, preferably something you can enjoy casually or share with friends. Domino's Pizza Malaysia has come up with an alternative, putting steak-inspired flavours onto one of the country's favourite comfort foods. Its latest limited-time Cheese & Steak Pizza range combines smoky, grilled flavours with rich cheese sauce and hearty toppings. The launch also comes with an unusual appointment: Malaysian food content creator Adrian, better known as Mr POV, has been named the brand's Chief Cravings Officer. Rather than recreating a traditional steakhouse meal, the new range takes inspiration from the flavours Malaysians associate with grilled steak and brings them into a more familiar, easy-to-share format. Think smoky meat, vegetables and a generous helping of grilled chee...

“Yeo’s Itadakimasu – Tuna with a Twist” brought the Taste, Culture and Spirit of Japan to the Heart of Bukit Bintang Yeo’s has introduced its first-ever canned Teriyaki Tuna in Malaysia , marking the launch with “Yeo’s Itadakimasu – Tuna with a Twist” , a Japanese-inspired experience in the heart of Bukit Bintang. The new launch continues Yeo’s long-standing focus on food and beverage innovation, with the brand evolving its portfolio over the years to bring Asian flavours and everyday convenience to consumers. Its milestones range from being among the first to introduce canned curry chicken to developing a diverse selection of Asian beverages and sauces. As consumer tastes continue to evolve, Yeo’s is now looking beyond familiar local flavours for inspiration. Yeo’s Teriyaki Tuna combines tender tuna with a savoury-sweet teriyaki sauce, adding a distinctly Japanese twist to the range alongside Yeo’s Chilli Spicy Tuna . “Yeo’s has always been driven by a spiri...

Secret Recipe introduces a fresh take on a beloved classic, pairing every slice with an exclusive, limited edition sticker sheet by Malaysian artist BlueBean Some flavours have a way of bringing us back to familiar moments. Secret Recipe is giving one of its beloved classics a fresh new look with its new Carrot Cake, now available as a 6-inch whole cake topped with playful 3D chocolate carrot-shaped decor. Adding a whimsical Malaysian touch to the familiar favourite, Secret Recipe has teamed up with acclaimed local artist BlueBean for a collaboration that brings the Carrot Cake to life through BlueBean's adorable characters. “As a proudly Malaysian brand, Secret Recipe is committed to supporting local artists and celebrating homegrown creativity. BlueBean’s signature whimsy adds a playful and distinctive touch to celebrate the launch of our new Carrot Cake, and we hope the exclusive designs will make the experience even more special for our customers,” said Ryan Chung,...

There is something special about flavours that feel instantly familiar, particularly when they return in a fresh new form. This October, Lapisan Pâtisserie is marking its second anniversary with new creations and a special anniversary promotion, bringing together familiar local flavours with treats made for sharing and celebrating. “Since Lapisan Pâtisserie’s opening two years ago, it has grown in ways that we are truly proud of. From the creations we have introduced, to the moments we have shared with our customers, every part of the journey has shaped what Lapisan is today. As we celebrate our second anniversary, we are taking a moment to appreciate how far we have come, while looking ahead to new creations we hope to share in the years to come,” said Darren Sim, Business Development Manager at Lapisan Pâtisserie. Celebrate Lapisan Pâtisserie's Second Anniversary With 50% Off Your Second Pastry To mark the occasion, customers can enjoy Buy 1 Get 2nd at 50% Off on al...

From indulgent cheese pours to new menu additions, NakNak gives Malaysians more reasons to make their next Korean-inspired food run. Malaysian cheese lovers, this one’s for you. When a cheese craving calls for something a little more indulgent, NakNak’s new Ultimate Cheese Bomb brings crispy Korean fried chicken, golden fries and a generous pour of gooey mozzarella together in one loaded plate. Available for a limited time in Original and Spicy options, the Ultimate Cheese Bomb is all about that satisfying cheese pour and the combination of crispy, cheesy goodness that follows. The Original Ultimate Cheese Bomb, priced from RM24.90, pairs crispy Korean fried chicken and golden fries with generous mozzarella. The Spicy Ultimate Cheese Bomb, priced from RM26.90, swaps in NakNak’s Spicy Gochujang Nak Dak for a bolder, flavour-packed bite. For those who want to take the cheese factor even further, the Ultimate Cheese Bomb Sauce, priced from RM8.00, is also available for an extra dip. While...

Expanding strategically beyond the Klang Valley, the brand remains committed to quality assurance, seamless digital convenience, and Halal integrity in the local community Luckin Coffee, a global coffee retail brand, has officially announced its strategic expansion into the southern region, positioning this new market entry as a cornerstone for its future growth across Malaysia. The debut beautifully coincides with the brand successfully surpassing its 120-outlet milestone nationwide since its first establishment in 2025 of its entry into the country, signaling a mature and strategic evolution beyond the Klang Valley market. Following its recent market entry into Seremban in May, the brand’s rapid expansion into Johor marked a deliberate roadmap that goes far beyond simple footprint growth. This southern entry serves to establish a more sustainable localized supply chain, create job opportunities, and deliver tailored experiences to new communities. The grand opening of Luckin Coffee a...

Empowering the community to turn surplus food into everyday savings, one Value Bag at a time. Value Food is a Malaysian surplus food marketplace app that connects consumers with local cafés, bakeries, restaurants, hotels, and grocers, allowing them to rescue surprise bags of excess food at a fraction of the original retail price. According to the Ministry of Housing and Local Government (KPKT), Malaysians generate approximately 39,000 tonnes of solid waste daily, with food waste accounting for 35.5% of the total, equivalent to an estimated 13,800 tonnes each day. Value Food provides a practical approach to this issue by working with businesses to turn excess food into accessible meals. “Every day, perfectly edible food ends up in landfills simply because it isn't sold,” says Hariharan Nagendran, Co-founder of Value Food. “We built Value Food to change that. We connect businesses with surplus food to consumers looking to enjoy quality food at lower prices. This helps busines...

Munchy’s Introduces New Cheese and Chocolate Crackers Variants (From left to right: Ms. Ling Yee Wen, UR Munchy’s Marketing Director; Ms. Lily Loo, UR Munchy’s Sales Director; YBhg. Datuk Wira (Dr) Haji Ameer Ali Mydin, Managing Director, Mydin Mohamed Holdings Berhad (MYDIN); Datin Wira Dr. Hajah Siti Hawa Mohd, Mydin Mohamed Holdings Berhad (MYDIN); YBrs. Tuan Salim Mydin, Executive Director, Mydin Mohamed Holdings Berhad (MYDIN)) Munchy’s expands its crackers portfolio with the introduction of two new flavours, Cheese and Chocolate, unveiled at a launch event held at Mydin Subang Jaya. The launch reflects the evolving expectations of Malaysian consumers, where both flavour depth and texture now shape everyday snacking experiences. Crackers have long held a place in Malaysian homes as a familiar, easy snack. Today, however, expectations have grown. Consumers are seeking more than just something light to nibble on. They are looking for flavours that linger and a crunch that remai...

Anchor Butter X Bella Astillah Exclusive Raya Cookies Sold Out in Less Than 5 Minutes (From left to right: Puan Zainun Binti Sahlan, Home Manager of Rumah Bakti Dato’ Harun; Tuan Haji Mohd Zahar bin Abdul Samad, Honorary Secretary of Pertubuhan Pendidikan Anak-Anak Yatim Selangor (Rumah Bakti Dato’ Harun); and Bella Astillah, a Malaysian celebrity.) In conjunction with the upcoming Hari Raya celebration, Anchor Butter partnered with local celebrity Bella Astillah for a special initiative featuring a live Raya cookie sale on TikTok. The response was overwhelmingly encouraging, with all exclusive Anchor Butter X Bella Astillah Raya cookie boxes selling out in under five minutes, generating a total of RM13,000 in sales from a single live session. In the spirit of Ramadan and Syawal, which emphasise gratitude and compassion, the full proceeds from the sales will be channelled to Pertubuhan Pendidikan Anak-Anak Yatim Selangor, known as Rumah Bakti Dato’ Harun, in Ampang, Selangor, a wel...

Upholding halal standards with the utmost integrity for all consumers in Malaysia In Malaysia, halal is widely recognised as a benchmark of quality and trust, not merely a niche label. Aligning with the nation’s ambition to shape a more trusted environment with halal standards, Luckin Coffee Malaysia, a leading international coffee chain, has proudly obtained Halal certification from the Department of Islamic Development Malaysia (JAKIM) for its outlets at Sunway Velocity 2 and AEON Maluri. This milestone underscores the brand’s commitment to delivering high-quality beverages that meet Halal requirements for all Malaysians, while honouring the country’s respected values and principles. “We are proud to assure Malaysians that LUCKIN COFFEE is now officially Halal certified. This is our commitment to ensuring that every customer can enjoy beverages from LUCKIN COFFEE with full confidence and assurance. With this certification, we enhance our bond with the community an...

Think you can handle the hottest burger in town? NakNak, Malaysia’s homegrown Korean-inspired quick service restaurant brand, is challenging Malaysians to put their taste buds to the test with the new Fiery Geprek Series, a limited-time menu inspired by the nation’s growing ayam geprek trend. Named for its hot sambal and the much-loved “ geprek ” style of smashed chicken, this series puts a bold NakNak twist to create two new must-try dishes: the Fiery Geprek Burger and the Fiery Geprek NakDak . Perfect for those who crave that addictive sambal kick, this lineup promises to turn up the heat and take Malaysia’s love for spicy food to the next level. The Fiery Geprek Burger packs a serious punch with a golden, crispy fried chicken thigh topped with NakNak’s signature sambal chilli, crispy fried cabbage, and rich black kicap mayo, all nestled between soft, buttery toasted buns. Each bite delivers layers of texture and flavour, from the crunch of the chicken and ca...

Both homegrown icons have jointly introduced the new ZUS Indulgence Cake When it’s too hard to choose between chocolate or coffee, why not get both at the same time? Two homegrown icons, Secret Recipe and ZUS COFFEE, have teamed up to bring the ultimate dessert collaboration that Malaysians won’t want to miss. The ZUS Indulgence Cake , combining both cake and coffee in a single bite, is a decadent new creation that proves some things are indeed better together! A fresh take on Secret Recipe’s iconic Chocolate Indulgence®, the new ZUS Indulgence Cake is crafted to delight fans of both chocolate and coffee. This collaboration reimagines indulgence through the distinct identities of two well-loved brands. The dessert combines a moist mocha sponge cake with milk chocolate cream, coffee mousse and coffee whipped cream, topped with chocolate. ZUS Indulgence Cake “Secret Recipe has always been proud to be a Malaysian staple, and this collaboration with ZUS allows us to showcase the...

The first public activation marks the start of a year-long campaign: “Kopi Pekat, Tak Manis Sangat: Feveret Syafiq” Following the official announcement of Syafiq Kyle as Kopiko’s brand ambassador earlier this month, Malaysia’s leading coffee brand has now brought the partnership to life with its first consumer activation at AEON Wangsa Maju on 23 August. The event marked Syafiq’s highly anticipated first public appearance with Kopiko, officially inaugurating a bold year-long campaign titled “Kopi Pekat Tak Manis Sangat: Feveret Syafiq.” For Syafiq, this ambassadorship is more than just a collaboration, it’s personal. A long-time fan of the brand, Syafiq’s connection with Kopiko began in his childhood with Kopiko candy, and today continues with his favourite, Kopiko Macchiato. This coffee drink boasts a thick consistency, rich and intense aroma with the right amount of sweetness that perfectly reflects his own preference, and now one he shares proudly with Malaysians. ...