Freshable Brings Spanish Cuisine to Your Home With La Tomatina Meal Kits

Olivia Deli Unites with Freshable to Celebrate La Tomatina this July and August

From left: Chef Joao Mole from Olivia Deli and Adeline Tang, CEO and Co-Founder of Freshable.co

Freshable, the innovative ready-to-cook meal kit delivery service, is thrilled to announce an exciting collaboration with Olivia Deli, a Southern European deli and restaurant, in celebration of the world-famous festival, La Tomatina. This partnership aims to deliver a gastronomic experience like no other, combining Freshable's commitment to fresh ingredients and Olivia Deli's culinary expertise in regional cuisine.

La Tomatina, held annually in the town of Buñol, Spain, is a festival renowned for its vibrant atmosphere and tomato-throwing extravaganza. Freshable and Olivia Deli are joining forces to capture the spirit of this festival by launching limited-edition meal kits that bring the essence of La Tomatina straight to your kitchen.

The collaboration centres around Freshable's meal kits, which feature different cuisines each month - from 6 July to 31 August, the company shines a spotlight on their La Tomatina and Spanish-inspired meal kits. Olivia Deli, known for its innovative culinary creations and commitment to authentic Southern European flavours, offered its expertise in cooking a collection of recipes by Freshable that pay homage to Spain's rich traditions.

“Our collaboration with Olivia Deli is an exciting opportunity to offer our customers a unique culinary experience. We wanted to introduce Spanish-inspired meals to Malaysians as cooking Spanish cuisine at home might be new to some, while authentic Spanish flavours and meals are hard to come by. Together, we aim to transport food lovers to the heart of La Tomatina and infuse their kitchens with the vibrant spirit of this iconic festival,” said Adeline Tang, Co-Founder and CEO of Freshable.

Freshable’s meal kits provide pre-portioned, high-quality and fresh ingredients and easy-to-follow recipes that are delivered to your doorstep. Between now and August, customers can look forward to Spanish-inspired meal kits that range from tangy tomato salads bursting with Mediterranean flavours to hearty seafood paellas that warm the soul. Freshable’s meal kits will invite customers to savour the taste and aromas reminiscent of La Tomatina's lively festivities.

“We're thrilled to partner with Freshable in this collaboration. Our shared passion for culinary excellence and dedication to using the freshest ingredients have come together beautifully to create these remarkable La Tomatina-inspired meal kits,” mentioned Chef Joao Mole of Olivia Deli.

The La Tomatina meal kits will be available for a limited time for the month of July and August this year, allowing food enthusiasts and festival enthusiasts alike to immerse themselves in the joy of this cultural celebration. Don't miss this extraordinary opportunity to experience the vibrant spirit of La Tomatina from the comfort of your own home.