Penhaligon’s Introduces The Cut: A Bold New Chapter in Bespoke Perfumery

A fragrance tailored with confidence, precision, and British eccentricity

Penhaligon’s, the quintessential British fragrance house with a heritage spanning over 150 years, proudly unveils The Cut, a daring new chapter in the British Tales collection, redefining the fougère with a sharp, contemporary edge. More than a fragrance, The Cut embodies British craftsmanship at its finest. Prone to swagger, the perfectly fitted fragrance is truly one that is dressed to impress.

Born from the spirit of bespoke fashion, The Cut captures the essence of London’s most iconic street of tailoring Savile Row, where craftsmanship meets character and individuality is the ultimate luxury. Crafted by perfumer Paul Guerlain, The Cut is as modern as it is timeless.

Just as a perfectly tailored suit commands attention, each spritz is a masterstroke of precision, stitched with audacity and refinement, echoing the meticulous craft of Savile Row tailors refined for those who stride with unapologetic confidence. It is a fragrance that does not simply accompany an outfit but completes it, an invisible accessory, as powerful as a sharp suit, a silk pocket square, or a polished brogue.

The scent opens with an invigorating burst of mint, a fresh note that feels as sharp as a newly cut lapel. Cypress follows, threading sophistication into each layer, while fir balsam pushes the fragrance forward with couture boldness, a reminder that fashion never stands still. Finally, the earthy depth of vetiver anchors the fragrance, offering a timeless elegance that lingers like a bespoke finish. Together, these notes form an olfactory wardrobe essential: fearless, confident, and undeniably stylish.

The Cut is more than perfume. It is Penhaligon’s daring vision of contemporary couture in a bottle. Unexpectedly bold. Effortlessly elegant. Tailored to perfection.

NOTES
Mint | Cypress | Fir Balsam | Vetiver

PERFUMER
Paul Guerlain

AVAILABILITY
The Cut Eau de Parfum is available in 30ml and 100ml bottles, exclusively at Penhaligon’s Pavilion Kuala Lumpur boutique, or by visiting escentials at Suria KLCC and The Exchange TRX.

With The Cut, Penhaligon’s once again affirms its reputation as a master of storytelling through scent, an eccentric yet elegant companion for those who dare to wear confidence as their signature.